Restaurants Adapt to Covid with Virtual Locations and Off-Premise Services

Dec 19, 2020


Even before the coronavirus pandemic, the rapid growth of restaurant delivery ignited industry chatter about ghost kitchens as brands considered more efficient and cost-effective ways to serve their patrons. Legacy pizza chains have done off-premise right for decades, from proper food preservation to a brand-friendly last-mile experience. In our current reality, the rest of the industry is in a quick rush to catch up and adapt to optimize their brand experience from end to end.

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